EDI for CPG brands

Stop losing margin to OTIF penalties

Household and personal care brands selling into major retailers face some of the strictest on-time, in-full delivery programs in retail — and the financial penalties for missing them are steep.

BOLD VAN handles EDI compliance, proactive ASN monitoring, and OTIF-driven visibility so your team can catch shipping issues before they become deductions.

  • Fixed per-trading-partner pricing — no bill shock during peak season.
  • We handle onboarding, mapping, and compliance testing with each retailer.
  • US-based EDI experts who know OTIF, OTFR, and ORAD inside and out.
Trusted by brands selling to
WalmartTargetKrogerWalgreensCVSCostco
Different retailers, same penalty — just a different name for it:
OTIF
On Time, In Full
Walmart · 3% cost-of-goods penalty
OTFR
On Time Fill Rate
Target · scorecard & deduction risk
ORAD
Original Requested Arrival Date
Kroger · delayed payment risk
25+
years of EDI expertise, serving brands and suppliers across every major retail channel
2–3wks
avg. time from kickoff to first compliant shipment with a new retailer
40–60%
VAN cost reduction vs. per-message pricing for mid-market brands
Why household and personal care brands choose BOLD VAN

EDI built around OTIF, OTFR, and ORAD — not just transactions

Catch OTIF risk before it's a deduction

Proactive ASN monitoring flags shipments at risk of missing Walmart's MABD (Must Arrive By Date), Target's OTFR window, or Kroger's ORAD date — before they hit your scorecard.

One partner for every retailer program

Walmart OTIF, Target OTFR, Kroger ORAD, Costco's ASN accuracy standard — each with its own rules. We manage compliance across all of them under one agreement.

Predictable pricing through peak season

Fixed per-trading-partner pricing means your highest-volume months don't spike your EDI bill. Know your exact cost every month, regardless of order volume.

Fast onboarding for new retail accounts

Landing a new retail account is exciting — waiting weeks to go live isn't. We get new retailer connections up and compliant in 2–3 weeks so you can start shipping.

Three ways to work with us

Choose the right EDI setup for your brand

Whether you have an internal EDI team or need everything handled end-to-end, we have a setup that fits.

Transmission only — VAN connectivity for CPG brands
Most affordable

We manage AS2/SFTP connectivity and VAN routing to your retail trading partners. You handle internal file management while paying a flat per-partner rate instead of per-message fees.

Best for: brands with internal EDI mapping who need reliable, cost-effective data exchange with multiple retailers.

Transmission + transformation — full EDI integration
Most popular

We map EDI documents into and out of your ERP, WMS, or 3PL — and maintain those maps as Walmart, Target, Kroger, or any other retailer updates OTIF, OTFR, or ORAD requirements. No internal mapping software required.

Best for: brands that want retail EDI fully off their plate, including ongoing maintenance as compliance programs evolve.

Web EDI portal
No IT required

View POs, acknowledge orders, build shipments, print GS1-128 compliant labels, and generate ASNs and invoices — all from one browser-based interface, with no EDI software to install.

Best for: emerging brands or small wholesale teams that need to meet retailer requirements quickly without a dedicated EDI system.

Get a free EDI cost and OTIF risk review

A 15-minute call where we look at your current provider costs, OTIF/OTFR/ORAD penalty history, and retailer mix — then show you what a move to BOLD VAN would look like. No obligation.

Get your free review →
Why brands switch to BOLD VAN

Your VAN shouldn't be the reason you're missing OTIF

1

OTIF risk gets caught before the penalty hits

Walmart's 3% cost-of-goods penalty, Target's OTFR deductions, Kroger's ORAD fines — all triggered by the same root cause: a shipment problem nobody caught in time. We monitor ASNs and flag at-risk shipments before they miss the window.

2

Fixed pricing that doesn't spike during peak volume

Per-message VAN pricing turns your busiest shipping months into your biggest EDI bill. Our flat per-trading-partner rate means order volume never changes what you pay.

3

New retail accounts go live in 2–3 weeks

We handle setup, connectivity, mapping, and compliance testing directly with each retailer's EDI team. Your ops team doesn't need to manage the onboarding process.

4

One agreement for your entire retail network

Walmart, Target, Kroger, Walgreens, CVS, Costco — each runs its own on-time, in-full program. We manage all of them under a single BOLD VAN agreement at one predictable monthly cost.

5

US-based support that knows OTIF, OTFR, and ORAD

No offshore ticket queues. Our EDI team has worked with CPG brands across major retail compliance programs and can resolve issues before they affect your scorecard.

EDI for CPG, end-to-end

Everything OTIF, OTFR, and ORAD require. Handled.

From purchase orders and ASNs to warehouse shipping advice and inventory updates — we support every EDI transaction type your retail accounts require.

EDI documents supported
850Purchase Order
855PO Acknowledgment
856Advance Ship Notice
810Invoice
860PO Change
940Warehouse Shipping Order
945Warehouse Shipping Advice
852Product Activity Data
997Functional Acknowledgment
Connectivity options
AS2SFTP / FTPHTTPSAPIDirect ERP integrationWMS / 3PLFlat files

We connect using any communications protocol, including direct API access — there is never an extra charge for connectivity to any trading partner, regardless of how many retail accounts you manage.

How we compare

Legacy VAN vs. BOLD VAN for CPG EDI

Capability
Legacy VAN / in-house EDI
BOLD VAN
Pricing model
Per-message / kilocharacter + hidden fees
Fixed per-trading-partner pricing
Peak volume cost
Spikes with order volume
Same flat rate year-round
OTIF / OTFR / ORAD risk
Found out after the penalty hits
Proactive ASN monitoring and alerts
New retailer onboarding
6–8+ weeks per partner
Typical 2–3 weeks per retailer
Support
Ticket queues, offshore, slow response
US-based, CPG-experienced EDI team
Onboarding timeline

From kickoff to compliant shipment in 2–3 weeks

Most brands go live with a new retailer in 14–21 days from the first call. Here's exactly how it works.

Schedule a Demo
1
Week 1

Discovery & scoping

We review your current setup, retailer requirements, ERP/WMS environment, and map out the right integration approach for your brand.

2
Weeks 1–2

Connectivity & mapping

We build and validate AS2/SFTP connections, configure EDI maps per each retailer's document specs, and set up proactive ASN monitoring.

3
Weeks 2–3

Compliance testing

We run compliance testing directly with each retailer's EDI team, resolve any document or label issues, and confirm all requirements are met before go-live.

Go-live

First compliant shipment

Your first fully compliant PO, ASN, and invoice flows without errors. We stay on to monitor your transactions and update maps as retailer specs change.

Frequently asked questions

Common questions from CPG brands

What EDI documents do major retailers require for CPG brands?
Most programs require the 850 Purchase Order, 855 PO Acknowledgment, 856 ASN, 810 Invoice, and 997 Functional Acknowledgment. Retailers with DC-based fulfillment often also require 940/945 warehouse shipping documents, and many ask for 852 Product Activity Data to support OTIF-style visibility. We handle all of them and maintain your maps when retailers change their specs.
How does BOLD VAN help with OTIF, OTFR, and ORAD compliance?
OTIF, OTFR, and ORAD are each retailer's name for the same idea: did the shipment arrive on time and with the full quantity ordered? Walmart calls it OTIF (On Time, In Full), Target calls it OTFR (On Time Fill Rate), and Kroger calls it ORAD (Original Requested Arrival Date) — different acronyms, same underlying penalty for shipments that are late or short. We monitor your ASNs in real time and flag at-risk shipments before they miss the delivery window, so your team can act before a penalty is issued rather than disputing one after the fact.
How does BOLD VAN pricing work?
You pay a fixed monthly rate based on the number of active trading partners — not per message or kilocharacter. Whether your retail accounts send 500 POs or 5,000 in a peak month, your cost stays the same. No volume surcharges, no surprise overages.
Can BOLD VAN integrate with our ERP or WMS?
Yes. We integrate with NetSuite, SAP, Dynamics, Oracle, and most major ERP and WMS platforms. We also connect via flat files or direct API for custom or 3PL setups.
We're already working with another VAN. How does migration work?
We run a parallel pilot with one trading partner first so your current VAN stays live throughout the transition. Most migrations complete in 2–3 weeks with zero disruption to your retail partners or in-flight orders.
Do you support GS1-128 label compliance?
Yes. GS1-128 (UCC-128) label generation is included for brands on our Web EDI portal. For brands with ERP or WMS integration, we validate that label data flowing through your EDI 856 meets each retailer's specific labeling requirements.

Reliability is only a portion of what Endust needed in an EDI VAN. We needed to know we could count on our EDI partner to give us relevant and resolving answers to our questions. We needed EDI experts to be our EDI experts. BOLD VAN exceeds our expectations.

EN
Endust
Household products manufacturer, sold at Walmart, Target, and Home Depot
Start your migration

Ready to stop losing margin to OTIF penalties?

Moving your retail EDI to BOLD VAN is fast, straightforward, and fully supported from day one — with no disruption to your current retail partners.

Fast: Most migrations go live in 2–3 weeks
Predictable: Fixed pricing — no peak-season surprises
Supported: US-based team from paperwork to go-live

The EDI VAN trusted by top enterprises around the world for more than 25 years