DTC fulfillment is built around individual orders. Retail fulfillment requires EDI, GS1-128 labels, routing guide compliance, and ASN accuracy — and every retailer has its own version of each requirement.
BOLD VAN gets DTC and e-commerce brands retail-ready in 2–3 weeks, with US-based EDI experts who handle setup, mapping, and compliance testing so you don't learn the rules through chargebacks.
Brands that struggle with retail chargebacks aren't failing because they don't understand retail — they ship first and learn through deductions. We set up EDI, labels, and ASN workflows before your first PO goes out.
A Walmart ASN is structured differently from a Target ASN, which differs from TJX. EDI isn't just connected or not — each retailer requires its own configuration or transactions are rejected.
Per-message VAN pricing turns every new retailer you add into a bill you can't predict. Our flat per-trading-partner rate means growing your wholesale business doesn't mean growing your EDI cost unpredictably.
Landing a new wholesale account is exciting — waiting weeks to go live is not. We handle setup, mapping, and compliance testing with each retailer's EDI team so you can start shipping on time.
Whether you're receiving your first retail PO or scaling into your tenth retail account, we have a setup that fits your current stage.
We manage AS2/SFTP connectivity and VAN routing to your retail trading partners. You handle internal file management while paying a flat per-partner rate instead of per-message fees.
Best for: brands with internal EDI mapping capabilities who need reliable, cost-effective data exchange with multiple retailers.
We map EDI documents into and out of your ERP, WMS, or 3PL — and maintain those maps as Walmart, Target, or any other retailer changes their specs. No internal mapping software required.
Best for: DTC brands entering wholesale who want retail EDI fully handled so they can focus on the account, not the back office.
View POs, acknowledge orders, build shipments, print GS1-128 compliant labels, and generate ASNs and invoices — all from one browser-based interface, with no EDI software to install.
Best for: brands entering wholesale for the first time who need to get compliant quickly without a dedicated EDI system or IT resources.
A 15-minute call where we look at your current setup, the retailers you're targeting, and what EDI compliance will require — then map out a 2–3 week go-live plan. No obligation.
Retail chargebacks almost always stem from setup problems, not ongoing operations problems. We build, test, and validate your EDI configuration before the first PO ships — not after a deduction tells you something wasn't right.
EDI isn't one connection. A Walmart ASN, a Target ASN, and a TJX ASN each have different structure and formatting requirements. We configure each one correctly — a detail that's easy to miss if you're new to wholesale.
We handle setup, connectivity, mapping, and compliance testing directly with each retailer's EDI team so you can start shipping as quickly as possible after a new account is signed.
Per-message VAN pricing means your EDI cost rises with your order volume. Our flat per-trading-partner rate means adding retail accounts doesn't add unpredictable EDI costs on top.
No offshore ticket queues. Our EDI team has helped many DTC brands navigate their first retail onboarding and can answer the questions you don't know to ask yet.
From your first purchase order to ASNs, invoices, and inventory feeds — we support the full set of EDI transaction types your retail accounts will require, configured correctly for each retailer from day one.
We connect using any communications protocol, including direct API access — there is never an extra charge for connectivity to any trading partner, regardless of how many retail accounts you manage.
Most DTC brands go live with their first retail account in 14–21 days from the first call. Here's exactly how it works.
Schedule a DemoWe review your current setup, the retailers you're targeting, your ERP or order management system, and map out the right integration approach for your brand.
We build and validate AS2/SFTP connections, configure EDI maps to each retailer's specific document specs, and set up GS1-128 label templates and ASN monitoring.
We run compliance testing directly with each retailer's EDI team, resolve any document or label issues, and confirm everything meets requirements before a single shipment goes out.
Your first fully compliant PO, ASN, and invoice flows without errors. We stay on to monitor transactions and update maps as your retail network grows or retailer specs change.
BOLD VAN gets DTC and e-commerce brands retail-ready in 2–3 weeks, fully supported from the first call to the first compliant shipment.
